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Visual Strategy
Communication Design


Improving the quality of HP’s brand communications was a major goal of our partnership with them. By producing a range of examples, we provided design and creative direction for a wide variety of projects, ranging from packaging to product photography, retail communications, and new product launch materials.

Bringing clarity to a large company’s customer facing communications with multiple touchpoints is a challenge. With a massive portfolio of products, HP needs to clearly differentiate its’ products not only from competitors, but within its own categories as well.